Muhammad
Fikri Abdul Zaki
SEO Team Lead
I build organic channels from near-zero into measurable lead and traffic growth across SaaS, real estate, and media sites — and lead the team that does it.
Selected Works
| Project | Role | Period | Main result |
|---|---|---|---|
| Adaptist Consulting | SEO Team Lead | Dec 2025 – present | 8–12 qualified leads a quarter |
| Accelist Pangan Nusantara | Site build and SEO | Dec 2025 – present | 18–24 qualified leads a month |
| Kosonga.com | SEO Specialist | Jan 2025 – present | Page 1 in 30 days |
| GroPerti | SEO Specialist Intern | Oct 2024 – Jan 2025 | +860% organic traffic |
| Digital media company | SEO Consultant | Jul 2019 – Mar 2020 | +130% traffic in 9 months |
| Kosongan.id | Founder, SEO Team Lead | Jan 2018 – Jan 2020 | 28,000+ daily visits |
| trapoo.net | SEO Specialist | Jan 2018 – Jan 2020 | 1,600 daily organic visitors |
Case Studies
Featured Case Study
Adaptist Consulting
A consulting site with over 100 pages of unedited AI content and Domain Rating 3 was rebuilt from scratch. Outreach, guest posts, and brand mentions pushed Domain Rating to 26 in six months, earning an inbound channel that produces 8–12 qualified leads per quarter.
Read case study

Accelist Pangan Nusantara
18–24 qualified leads a month, from zero Read case study
Kosonga.com
Page 1 in 30 days for a 10.7K-search keyword Read case study
GroPerti
+860% organic growth in 14 months Read case study
Kosongan.id
28,000+ daily visits, 811 articles in the top 10 Read case study
trapoo.net
1,600 daily organic visitors Read case study
Digital media company
+130% organic traffic in 9 months Read case studyAbout
Leading the team
I am currently SEO Team Lead at PT Accelist Lentera Indonesia, leading 5 SEO specialists and content contributors across 4 websites. I own workflow design, topic selection, briefs, and editorial review, and I built AI-powered tools and workflows that improved the team's efficiency.
Certifications
- HubSpot AcademySEO I & SEO II
- University of Illinois Urbana-ChampaignDigital Marketing Specialization
- GoogleGoogle Data Analytics Specialization
Skills
SEO
Technical SEOCore Web VitalsSite ArchitectureCrawl OptimizationOn-Page OptimizationKeyword ResearchSearch IntentTopical AuthorityE-E-A-TGenerative Engine OptimizationLink BuildingDigital PROutreach
Content & Leadership
Content StrategyEditorial WorkflowTeam ManagementAI-Assisted Workflows
Tools
SEMrushAhrefsGoogle Search ConsoleBing Webmaster ToolsGoogle AnalyticsScreaming FrogPageSpeed InsightsWordPress
Education & Languages
- Yogyakarta State University · 2021 – 2025Bachelor of Management, GPA 3.70/4.00
- LanguagesIndonesian (Native), English (Intermediate)